Who We Are
We’re the Team Behind your Results.
We take huge pride in providing exceptional outcomes for our clients. We do this first by understanding your business, and secondly by explaining what we do in a way you can understand. This allows for productive conversations between us and your business and continued growth between us.
Digital Simple was created because we identified a problem, businesses know they need to be online, but often have had bad experiences with agencies and don’t understand their own potential in the space. Our biggest focus with our Digital Marketing is to provide world-class outcomes for our clients, based solely on the area they want to see grow.
We strive to implement our plans to the highest level and provide our clients with results that they are not only impressed by, but also understand… Results they can feel good about! With a large focus on investing in training, we pride ourselves on keeping up to date with what’s next in marketing and also pushing the boundaries to provide better outcomes for our clients.
Client Services
James Wallace
Director of Digital Simple
With a strong background in sales and marketing, James was first exposed to customer service through his dad who has been a radio consultant for over 30 years.
James initially followed his dad, starting off selling radio ads when he was 19, this led to an opportunity in the Digital Marketing space and then to him starting Digital Simple from his kitchen table in 2018.
He takes enormous pride and enjoyment from guiding his team through their growth and loves turning up to work every day and improving the business, its staff and the quality of the product we provide our clients.
Alan Oliver
Sales Manager
With 15 years in New Zealand and over 20 years in the media and advertising industry, Alan brings a wealth of experience to the table.
Having worked in out of home, magazines, radio, promotions, events, sponsorships and with the last 10 years in digital, he’ll have a creative solution for any client or situation.
If he’s not walking his dogs or following his beloved West Ham, you’ll find him listening to live music somewhere in Christchurch.
Eamon King
Business Development Manager
Eamon is a seasoned Business Development Manager with a diverse background in business growth, customer success and entrepreneurship. With Digital Simple he helps businesses grow through tailored marketing solutions and, as a former business owner, has a passion for seeing businesses succeed.
Outside of work he enjoys winter sports, mountain biking, guitar, and keeping up with an active young family.
Ashleigh Frost
Accounts Manager
Ashleigh is the person behind the scenes that manages our accounts. She has a keen eye for detail when it comes to number crunching and has decades of experience to back it up. She is firm but fair and this ensures that all the figures balance.
Outside of work she is a busy mum of 3, an avid reader and enjoys the odd wine.
Tania McKinlay
Operations Manager
Tania comes from a content production background specialising in video, audio and livestreaming. Her most recent experience has been operations management of a small business, so she knows how to juggle many tasks. Driving operational efficiency is a passion of hers, always keen to find ways to make everyone’s life easier.
Outside of the office you’ll find her spoiling her dog Ollie with too many toys and treats.
Max Sexton
Client Development Manager
Max has an impressive background in management, sales & client relations. His expertise has fueled the success of numerous companies, providing tailored advice and building invaluable relationships with clients. Beyond his professional achievements, Max’s passion for sports and adventure shines through his love for football, basketball, and riding motorbikes and push bikes.
Your company is in highly capable hands with Max.
Michaela Watson
Operations Coordinator
Michaela is our lovely Operations Coordinator (previously known as James’ PA). She plays a vital role in prioritising client deadlines and overseeing all internal departments to ensure our clients’ needs are met with excellence. With a strong background in administration, her previous role being an Office Manager and Project Administrator for a construction firm, Michaela brings valuable skills that facilitate a smooth workflow and timely action on tasks.
Beyond the desk, you’ll spot Michaela climbing peaks, exploring trails, or giving it her all at the gym.
Advertising
Rodrigo Balcazar
Head of Advertising
With a passion for marketing, Rodrigo brings industry experience to the awesome Digital Simple team. Working his magic with digital advertising, he loves helping clients achieve their objectives. When he’s not busy in the office, Rodrigo is a keen football player playing at the highest level in Canterbury. Also loves taking his dogs, Lola and Chico, on adventures.
Sam Newbold
Marketing Strategist
Having recently left an In-house Marketing Manager role in Wellington, Sam is excited about the opportunity to utilise his Marketing skills and experience to deliver effective digital ad campaigns for our clients across a wide range of business industries and markets.
Sam has a depth of marketing and industry experience and a particular interest in building and construction work. His focus is on creating campaigns and messaging that resonates with the client and their customers, optimising campaigns, to ensure clients reach their goals and their businesses excel.
Liam Collins
Senior Digital Marketer
With over eight years of marketing experience across New Zealand and Australia, Liam brings a wealth of knowledge and a diverse background to Digital Simple.Before joining Digital Simple, he specialised in NGO and charity marketing, working with several of the largest multinational organisations. Liam is excited to apply his expertise growing local businesses at Digital Simple.
Laura Albrecht
Junior Digital Marketer
Starting as an intern Laura is the latest addition to our Advertising Team. She’s pursuing a master’s degree in online marketing and is eager to put her theoretical knowledge into action. With a strong customer service background, scoring the best possible results is at the forefront of her priorities. If not in the office you can find her outdoors – skiing, climbing or mountain biking.
Creative
Zoe Macpherson
Head of Creative
Zoe manages our Creative team, overseeing day-to-day operations of the creative services. With a passion for fostering creativity and driving innovative solutions, Zoe brings a fresh approach to strategy and design, demonstrating a knack for creative problem-solving and attention to detail. Leading a diverse team, of creative professionals she ensures seamless execution of projects. Zoe’s commitment to going above and beyond makes her a reliable choice for delivering tailored creative solutions for each brand’s unique needs.
Siobhan Beat
Social Media Content Creator
Siobhan is our dynamic Social Media Content Creator at Digital Simple, known for her creative mind and bubbly energy. She stays ahead of online and social media trends to help our clients stand out and stay authentic in a crowded digital landscape. With a background in e-commerce marketing and a passion for TikTok and short-form videos, Siobhan knows how to create engaging content that builds genuine connections and keeps brands relevant.
In her free time Siobhan can be found fueling her caffeine addiction at Tom’s cafe, hiking or enjoying a board game night with friends.
Taz Wendt
Graphic Designer
Taz will tackle any design challenge thrown her way, she’s got a great eye for detail adding her own personal style to transform clients designs.
In her free time Taz enjoys watching the latest true crime doco’s and working her way around Christchurch exploring all of the local eateries. You’ll also catch her spending time with her little guinea pigs!
Sunny Song
Web Developer
Sunny had been working as a freelance web designer for many years before joining us as our in-house developer. Sunny has a keen eye for detail, whipping together beautiful websites from design to development. She never shies away from a challenge, and you’ll often finding her problem solving her way around a new challenge each week
In her free time, Sunny loves camping, exploring outdoors or eating delicious food in the city’s great restaurants.
Luke Kobussen
Videographer
Luke is an accomplished videographer with a rich history of crafting compelling visuals and narratives in the realm of television advertising. With a wealth of experience, he transforms ideas into engaging video content that captivates audiences. His expertise allows him to tackle creative challenges, delivering impactful results. Luke is your trusted partner for bringing your video content to life that will set your brand apart in the competitive world of digital marketing.
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